About
Smart Spoon is a monthly print cookbook delivered directly to your home, synced with a companion app for a streamlined experience. It provides daily recipes for every day of the month, eliminating the need for meal planning.
Each recipe includes detailed nutritional information as well as the cost per serving, allowing for more informed decisions. A convenient scan-to-sync feature also enables users to scan a page in the cookbook and instantly access the recipe within the app.
Research
To begin this project, I conducted research to better understand my target audience.
Target Audience:
Struggle to plan meals that are cost-effective and nutritionally balanced
Limited budgets often lead to compromises in food quality
Difficulty in preparing healthy meals without overspending
After Research Conclusions
Weekly Meal Planner
Cost and Nutritional Information
Simple Recipes
Grocery/Ingredient List
Minimalist
Methods & Action Plan
Etic Observations
Surveys/Interviews
Visual Materials
Goal
Develop a weekly meal planning tool featuring cost-effective, easy-to-follow recipes, each clearly presenting pricing, nutritional information, and ingredient lists. The design should be minimal, appealing to a wide range of users.
Smart Spoon App
Sketches
Final App Pages
Mood Board